![]() ![]() Through the use of the Vitamin C serum, you can provide your skin with a fully nourished, beautifully replenished look without making it dry out or look older and wrinkled.Įnriched with the finest ingredients, including vitamin C, you can enjoy an anti-aging skin serum that allows your skin to feel nourished and loved, each and every time you apply it on. With a natural vitamin C skincare product, your skin is provided with the nutrients and vitamins it needs to replenish. It restores the skin’s natural elasticity by supporting collagen production from within. Teamed with 1% of free radical fighting Ferulic Acid and 1% of skin-nourishing Vitamin E, it’s the perfect blend of brightening and firming ingredients, fast-tracking your way to gorgeous skin. On its own, it’s super effective at reducing the appearance of fine lines and other signs of photodamage, such as hyperpigmentation and sun spots. Instead, we use small-batch manufacturing practices and sell nearly every shoe we make.Vitamin C in the form of L-ascorbic acid is a super-potent antioxidant that protects skin from environmental stressors like UV rays and pollution. The goal is to strike the perfect balance, where our heels are neither overly conventional nor excessively trendy.įrom a manufacturing and distribution standpoint, selling directly to customers helps us avoid overstock, which is a huge issue in this industry and leads to so much waste. ![]() I want our customers to enjoy styles that are relevant for years to come. On the product side, I used to design thousands of shoes a year. Enduring Fashion, as we call it, is an internal compass for how we do things and the kind of company we want to run. ![]() H.S.: Responsible manufacturing is part of our Enduring Fashion philosophy. WWD: Would you elaborate on Inez’s responsible manufacturing and ethical practices? How is the company furthering its sustainability goals? What we did that was special was adapt the research for a heel and then tailor the insole to fit seamlessly in our shoes.įrom the beginning, I worked closely with the researchers and our in-house team of shoemakers, especially when it came to building the insoles into the shoes themselves. Top athletic footwear brands, like Nike and Adidas, paved the way for comfort in running shoes. The research we used to develop our insoles has existed for years. H.S.: The comfort technology in our heels was a collaboration between biomechanics engineers and our in-house shoe technicians. How did you work with biomechanics engineers to achieve seamless insoles for your heels? How hands-on were you in the beginning? WWD: Talk to us about your proprietary plush insoles. I will meticulously fine-tune the proportions to make the heel appear higher while maintaining a lower optimal height for wearability. A 5mm change in heel height feels very different on the foot. When I design our heel shapes and platforms, I’m hyper-aware of the pitch. For many women like myself, our proprietary insoles with arch support combined with width options will be a complete game changer. I don’t expect heels to feel like sneakers, but I know there is a lot of room for improvement. H.S.: My obsession with comfort is quite personal! I am a heel-lover with very narrow feet (AA) and finding comfortable shoes that fit well has always been a problem.Īs I’ve gotten older, I’ve lost all tolerance for discomfort in footwear. WWD: What drives your obsession with comfort? How do you utilize design and aesthetic detail to complement that focus? At that point, I had over a decade of experience in Italian and Spanish factories, and I wanted to make a comfortable heel with that same level of craftsmanship. H.S.: When I first started exploring the idea, I found that brands making “comfort dress shoes” did so at the expense of aesthetics and quality, and no one was making them in Europe. WWD: What gaps were you seeing in the market? I’m drawn to the design challenge of creating shoes that make women feel beautiful while prioritizing their comfort. With Inez, I can align those skills with a meaningful vision. ![]() I love designing them, but I also love the process of making them, collaborating with artisans and finding holistic solutions that address both visual and functional aspects. Hannah Spinelli: Starting a shoe line is something I’ve had in the back of my mind for a long time. WWD: What prompted you to start your own shoe line? Here, Spinelli speaks to WWD about creating Inez, her obsession with comfort, proprietary insoles, sustainability practices and more. ![]()
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